The Flower Expo NY

The Flower Expo NY 2027: Where New York Brands Meet Dispensary Buyers

What Is The Flower Expo NY?

The Flower Expo NY runs March 31 to April 1, 2027, from 10:00 AM to 5:00 PM ET at 99 Scott Studio, 99 Scott Ave, Brooklyn, NY. It moved from February to the spring this year and is now a two-day show in a bigger indoor-outdoor space.

It's a strictly B2B, invite-only trade show. Day one is reserved for retail decision-makers and exhibitors. Day two opens up to budtenders from across the state. Last year's New York show brought in more than 40 brands and reps from over 260 licensed NY dispensaries.

Why Cannabis Operators Should Care

New York has hundreds of licensed dispensaries and a lot of brands fighting for the same shelf space. This show puts brands in front of the people who actually make buying decisions, without the noise of a consumer event.

If you're a brand, day one is your shot at buyers. Day two is about budtenders, the people who recommend your product to customers every day. Retailers get a quick way to see dozens of New York brands in one room.

How to Get the Most Out of It

Treat day one and day two differently

Day one is about deals with buyers. Day two is about education and word of mouth with budtenders. Bring samples, sell sheets and talking points that fit each crowd.

Book buyer time before you arrive

Reach out to the dispensaries you want to meet a couple of weeks ahead. Buyers' time goes fast on day one.

Catch a SESHES panel

The SESHES speaker series covers what's happening in the New York market right now. It's a good break from the floor and a good source of conversation starters.

Follow up within the week

Buyers see a lot of brands in two days. Send a short follow-up with pricing and next steps while your product's still fresh in their minds.